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Sobre nosotros


Josefina Bonsundy Nvumba

To be born in Africa, raised in Europe, and becoming a global citizen, has marked my character, my story and my values. I have become a “cultural hybrid”, a term coined by one of my mentors and friends Bisila Bokoko – this is part of the essence of who I am. I apply a hybrid perspective to everything I do and am part of; I believe hybridity in perspectives is what will make our world a better-connected place.

I am the Founder and Director of Rootencial, working to promote and support the diversity of Africa and the talent and potential of its communities. I am passionate about diversity and inclusion, amplifying the voices of communities that are often misperceived because of their origin, social background or other characteristics. At Rootencial we focus on Africa and its communities to leverage the power of storytelling to build positive and empowering narratives.

My passion for social issues led me to learn about the history and structures that perpetuate inequalities and exclusion. I went on to work for both private and public sector organizations seeking to transform communities and bring in more innovation, diversity, equality and opportunity to society. Both academic and professional experiences have taken me to places such as Egypt, Brazil, Kenya, Switzerland, United States of America, Israel, Palestine, Tunisia, and the United Kingdom amongst others.

Both the multilingual and multicultural abilities acquired working with diverse groups, issues and organisations have been essential in understanding diverse cultures, social issues and how these affect different communities, building relationships and maintaining an open mind to build synergies and effective collaborations.

As a ‘people person’, I bring great enthusiasm, fearlessness, and deep commitment to building cultures where everyone belongs and can be themselves while respecting others. I believe ‘embracing the authentic self’ is the key to unleashing the potential of individuals so their work, talents and efforts maximise results and create inclusive environments.

Nuestra historia



Los africanos y las comunidades de la diáspora africana están haciendo grandes contribuciones a las sociedades de todo el mundo, de muchas maneras diferentes. Pero sus historias, liderazgo y logros no siempre son visibles, o son contados por otros, a menudo acentuando lo negativo y descuidando estas contribuciones. Esto lleva a percepciones negativas de estas comunidades, creando obstáculos para acceder a oportunidades.



La misión de Rootencial es celebrar las raíces y el potencial de las comunidades africanas y africanas de la diáspora. Trabajamos para crear nuevas oportunidades para estas comunidades y para aumentar la conciencia pública sobre sus contribuciones diversas y significativas.



Nuestra visión es transformar la forma en que se ven, perciben y escuchan las comunidades africanas y africanas de la diáspora, al tiempo que se promueve su bienestar.

Our Core Values


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Aquiles MENSA SITE, is a computer engineer and co-founder of “Locos Por Cultura” (LPC), a grassroots initiative network that uses art as a tool for social transformation. His passion for art, culture, and his ability to reinvent himself make him one of the driving forces of Rootencial Stories and Conversations in Equatorial Guinea.

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Felisa NFUMI BOLEKA, is a journalism student and radio broadcaster from Equatorial Guinea. She loves literature and art, and joins the Rootencial to put her skills into practice to our audience.

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Sophia Hlonipha Sikhosana “A friend once said that Africa’s beauty and success has totally relied on other continents to determine and acknowledge it, However this totally reliant mostly on those on the front line.
For me the greatest beauty of Africa lays hidden deep in our African communities, in the efforts and selfless work of those heroes whom their stories are never told. It is in the creativity, talent, diversity and how every success never takes us away from our roots.
Rootencial conversations are just about that and more, Changing the narrative, telling stories of our unknown and brave heroes who let no boundary or limits stop them from contributing to the successfully growing Africa. How much more RSA to know that there is still cultured, rooted and successful generations making a contribution to our beautiful continent”

¡Únete a nosotros!


  • Forma parte de un project con gran impacto elaborando y aplicando historias positivas sobre África y comunidades de ascendencia africana.
  • Obtén experiencia en also que realmente disfrutes y en lo que puedas aportar tu talento con gran libertad.
  • Sé parte de un equipo creativo internacional
  • Recibe una carta de recomendación
  • Mejora tus habilidades y desarrolla tu pasión
  • Aumenta tu red global profesional

Oportunidad abierta

Rootencial alienta encarecidamente a los candidatos con herencia africana a postularse.
Oportunidades para voluntarios:
Rootencial Colaboración Voluntaria Escritores – Lee mas.

Oportunidades independientes:
Editor de artículos destacados – Lee mas.
Transaltion (español / francés / alemán) – Lee mas.

Clientes y Colaboraciones Incluyen


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